The Coca-Cola Insights Portal is a centralised, branded and secure data and reporting platform managed by The Nielsen Company Australia. The data is sourced from The Nielsen Company Homescan Panel subscription to 4-weekly and quarterly market updates. The service covers five Nielsen defined categories including; CSD, Water, Sports, RTD Tea, Flavoured Milk. Information is for the Total Australia channel by 4-weekly and down to brand product level.
The information is organised with four pages including a Category Dashboard, Share of Trade, Basket Report and KPI Report.
All the information is also accessible via a tablet, phone or PC and the portal is capable of adding other data assets Coca-Cola may wish to include or share with their registered users.
For more information about the Insights Portal, please email us at CSO.
The reports have now been transitioned to NIQ Discover and will be updated automatically during each data refresh.
For any questions, or to request access to those reports, please contact your account manager at kishiamae.ventura@nielseniq.com